Meta Platforms has canceled plans for a top class mixed-reality headset supposed to compete with Apple’s Vision Pro, the Data reported on Friday.
The corporate informed workers at its Reality Labs section to forbid paintings at the tool this hour later a product assessment assembly, the file mentioned bringing up two Meta workers.
The axed tool used to be internally code-named Los angeles Jolla and used to be scheduled for leave in 2027, the file mentioned. It used to be taking to include ultrahigh-resolution displays referred to as micro OLEDs — the similar show era old in Perceptible Professionals.
The digital and combined actuality headset marketplace won renewed consideration with Apple’s access latter generation, however its Perceptible Professional has struggled to promote because of the expensive $3,500 tag.
Meta’s Truth Labs section, chargeable for creating and advertising and marketing the Quest order of headsets, has incurred billions in losses. Nonetheless, CEO Mark Zuckerberg residue positive in regards to the moment of augmented and digital actuality applied sciences.
The prevailing order of Quest headsets come with the Quest 2, which retails for $200, and the Quest 3 for $500.
Meta had blocked manufacturing of the Quest Professional — its most costly headset priced at $999 — in 2023 later encountering vulnerable gross sales and beggarly critiques, consistent with the Data file.
Meta didn’t in an instant reply to a Reuters request for remark.
© Thomson Reuters 2024