It’s peanut butter and jelly hour.
M&M’s will upload the primary everlasting taste to the famed chocolate sweet lineup since 2022, its maker finally announced after weeks of speculation — and the collection of PBJ has some sweet fans feeling lower than candy.
The flavour is “designed to evoke the comforting experience of a classic PB&J sandwich,” stated Gabrielle Wesley, prominent advertising and marketing officer of producer Mars Wrigley.
“Peanut butter M&M’s have long been a favorite among our fans, and we’re thrilled to build on that excitement with this new twist,” Wesley defined.
The pristine taste is claimed to whisk a “beloved, cross-generational staple and transform it into a delightful snack that’s perfect for sharing,” the corporate stated.
“Absolutely not,” stated one critic within the most-upvoted touch upon a Reddit dialogue of the topic.
“PBJ only works as the sandwich. anything flavored like PBJ is usually gross,” they moaned.
Every other fan famous the “Artificial Flavors” disclaimer obviously marked at the pristine package deal.
“F–k that,” they stated dismissively.
Some enthusiasts challenged the speculation of calling the flavour “new,” relating to the life of a restricted “Strawberried Peanut Butter” taste, again in 2009.
The 2 flavors in a single candy deal with used to be spared as a promotional product for “Transformers: Revenge of the Fallen,” The Submit reported previous.
In the meantime, many appeared extra amenable to the speculation of the pristine sweet, which is able to collision collect cabinets in December, the Day-to-day Mail reported.
“I’m so excited for the PB&J trend to hit candy!” usual meals blogger Snackolator commented at the maker’s social media.
“Finally! I’ve dreamt of this flavor for a real long time. Dreams do come true!” any other fan gushed.
The flavour might be to be had national.
